Taipei, Jan. 25 (CNA) Retailer Carrefour is providing 1,000 shares of deal chipmaker Taiwan Semiconductor Producing Co. (TSMC) as the top prize in its blessed baggage, when they go on sale Feb. 1, the very first day of the lunar Yr of the Tiger.
A full of 15,000 fortunate luggage are getting sold at a rate of NT$198 each, and they include a ticket for blessed draw in which the initial prize is 1,000 TSMC shares, which are valued at NT$641,000, based mostly on their closing value Tuesday.
It is the first time that a retailer in Taiwan has made a company’s inventory the leading prize in its new calendar year lucky luggage. In Taiwan, stocks are normally traded in a bare minimum blocks 1,000 shares.
The fortunate bags will go on sale at Carrefour merchants nationwide Feb. 1, in preserving with a Lunar New 12 months tradition identified as Fukubukuro, which is thought to have originated in Japan.
According to the tradition, luggage of not known contents are bought at cheap value, and the purchasers stand a possibility of winning a considerable prize.
In Taiwan, the major prizes supplied by huge section merchants are typically diamonds or a car or truck. The income tactic commonly draws prolonged traces of customers to the retailers the place the bags are offered.
Carrefour, which has 317 retailers in Taiwan, explained it experienced thought of giving a automobile as its to start with prize this calendar year, but it eventually made the decision on shares of TSMC, specified the firm’s position as world’s biggest contract chipmaker and as a symbol of Taiwan’s economic growth.
The 2nd prize will be 3,000 shares of E. Sun Monetary Holding Co., which are valued at NT$86,550, dependent on their closing price tag Tuesday, Carrefour reported, incorporating that it has worked with E. Solar Money in advance of to to problem a joint manufacturer credit score card.
Inside each individual Carrefour blessed bag is a scratch card with a serial amount that the purchaser can sign-up on the retailer’s internet site by Feb. 9 for a prospect to acquire the TSMC or E. Sun Financial Holding or TSMC stocks in a draw for the initial and 2nd prizes, respectively, the firm reported.
Purchasers will also come across things these types of as snacks, drinks and fast noodles, valued at a lot more than NT$500, inside of their lucky luggage, Carrefour stated.